Top 10 Link Building Strategies for a New Website
Many claim that Link building is nasty, dead, and even unsafe to your SEO. However, it remains an essential piece of a successful execution-based SEO system. Furthermore, when executed appropriately adds to higher organic rankings.
The manner by which you can determine the best longtime advantage for your site is rehearsing Link building strategically. Is linking really one of Google’s top factors in their algorithm? Yes, link building still remains at the top.
Link building in 2019 is the way toward winning links on different sites. Earned common connections legitimately improve the ranking of a site and where it positions in Google, and another search engine.
Building authority and trust are vital to get recognized by the search engines. Start with the below tips and you’ll be well on your way to blasting up the SERPs.
1) Lets Blog:
With constant, fresh content, you tell the spiders to frequently index your website. You also build an audience for your product and give users additional reasons to link back to your website.
The quicker you do this, the quicker you tell the SERPs, and your users, that you’re a website worth ranking.
2) Get Local:
Submitting your website to all the relevant local directories, and the search engines is vital for every small business.
This is the “go social” alternative for smaller companies.
3) Stick to High-Quality links:
It can be tempting to hit up all of your personal friends, submit five thousand articles, and spam post the comments at large blogs.
However, there is strong evidence suggesting that these links are disregarded until Google sees your website as trusted.
4 ) Guest blog:
Find the relevant bloggers in your vertical and reach out.
Display appreciation for their blog and also expertise in your field, and most bloggers will be extremely generous with their network.
5) Testimonial link building:
The reviews and testimonials give you a chance to rank for long-tail keyword terms.
Beyond that, testimonials or review pages add credibility to a brand. You can influence potential customers, users, or clients still in the decision-making phase.
6) Build Links and Traffic from link roundups:
Link roundups need to be part of your overall link building strategy. For those of you who aren’t familiar with this tactic, I’ll explain why this will be so beneficial for your brand.
Let’s start with the basics. What’s a link roundup?
Simply put weekly, daily, or monthly curated lists of the best content in a particular industry. The reason why this is a dream for anyone building links is because the sole purpose of these pages it to link out to other websites. This means those sites are more than willing to share links.
7) Internal Links
These are links that go from one page to another within the website. Internal linking is often ignored and is actually a great way to help people dig deeper within your site.
For internal links, always look for a good keyword phrase on any of your any pages and link it to an inner page or home page with more information so the user stays longer and explores the website further.
8) Resource page
Resource page link building is the practice of building backlinks from pages that have curated lists of links to external websites (resource pages).
Why Does Resource Page Link Building Work So Well?
When someone adds your link to their resource page, your link makes their page better.
That’s because resource pages are designed to link to awesome content on other websites. So if you have a resource that’s a good fit for a resource page, you don’t need to twist anyone’s arm to get a link.
9) Broken link building:
Broken link building is a tactic that involves finding resources in your niche that are no longer live, recreating a version of the content and reaching out to webmasters who link to that content asking them to replace the broken link with a link to your newly created resource.
10) The Art of Newsjacking :
When you newsjack a story at the right time, you get in before the story peaks and are able to grab attention while it’s still building.
Although there will be tough competition for this traffic, if you get in early enough you will get links from other outlets that use your article as a reference.
Thus, newsjacking can provide short term and long term SEO benefits
Building links isn’t pretty. But, in order to rank well in the search engines, it is absolutely necessary. These are the excellent ways for new companies or new website owners to start building links to their websites. There are many others and I encourage any of our readers to add to this list by commenting on this post.